A blog is an online platform that displays a series of texts, usually in chronological order. A blog contains textual content (popularly called “blog posts”), written by an author or a group of authors. Blog posts contain views and opinions on different topics, depending on the subject matter and themes of the blog on which…
Besides from being a great tool for promoting, raising public awareness of a particular brand and discussing with consumers and interested readers, blogging can also be an effective tool for activism. Essentially, blogging can influence the direction of achieving social change. Blogging can be used to “fight” various social injustices. When it comes to unfair…
We have already written about what a “blog” is and how blogging can be used for social change. But what makes a blog effective? Whether it is a blog about politics, economics, leadership or management, there are several principles to follow when running a blog. Publishing two to three blog posts a week is a…
You already know what a blog is, how blogging can be used for social change, and the characteristics of an effective blog. Nonetheless, as we have already pointed out, the most important thing for a blog is its content. Without well written blog posts, your blog will fall into oblivion and will not be taken…